The founders of ice cream maker Ben & Jerry’s stated on MSNBC on Sunday that mother or father Unilever PLC is in violation of the 2000 merger deal over its sale of Ben & Jerry’s enterprise in Israel to an area licensee who may promote their merchandise within the West Financial institution.
“That settlement gave authority over the social mission to the unbiased board of Ben & Jerry’s. Unilever has usurped their authority and reversed the choice that was made and we won’t enable that to occur, we won’t sit idly by,” Ben Cohen stated in a televised interview.
Accomplice Jerry Greenfield stated the settlement is legally binding and must be adhered to.
Unilever, in distinction, has stated it retained the correct…
Carry on studying: Unilever violating merger deal over Israel sale, say Ben & Jerry’s founders